How Organizational Resources and Managerial Features Affect Business Performance: An Analysis in the Greek Wine Industry

Despite the growing interest of wine industry in quality and environmental certifications influence these standards on positioning international markets, scholarly research has paid proportionally limited attention to link between winery export intensity adoption internationally recognized standards. This study aims analyze which factors make an organizational model performant, verify impact third-party performance by using resource-based view (RBV) theory as a theoretical lens. Findings show that younger wineries are more oriented towards voluntary certifications, they achieve best economic performance, expressed terms overall turnover market. On contrary, better is achieved largest group wineries, greatest effort promotion advertising activities sell their products through intermediaries, while showing low certifications. Our results have number practical implications.